Two kinds of momentum

Two kinds of momentum

Two kinds of momentum

By Seth Godin at Seth's Blog
When we’re not committed yet, the cost of looking around and switching our choice is small. But once we’ve emotionally committed to a cause or a project or a person, the cost of change is high, partly because it involves feeling as though we made a mistake.
But compounding that initial choice by doubling down on it is the actual mistake. Digging a deeper hole rarely gets us to the other side.
article date: 2020 10 15
posted: 2020-10-15 9:21:59
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